Thursday, March 15, 2012

Shreeji Ceramic presenting the new corporate logo


Shreeji Ceramic Group is pleased to announce that we have recently carried out a full re-branding workout in order to retrieve our group's image and focus our products more expressly towards our core characteristics and orientation.

The pointed sharp (>) sign with two colors in the new design is much larger and more visible. The hue of the top square has “bold red” to presents energetic and more eye-catching our group effort towards the forthcoming era with velocity. Bottom grey color shows the creativeness, trust and quality on products which our group carries with its growth pace. Our group's new corporate design is a visual aspect of its optimism and ambitions for the future day. Created by Pratik Patel, the new logo mark the greater-than (>) sign and brand products are set to create a more modern-day company picture and corporate form in a consistent manner, in order to continue communication with occupational group in a wide range of wall and floor tile based industries.


The new branding unites the characteristics and administration of our all brands image that have been developed with customers over twelve years. The new group logo is one of our most valuable assets and would be used on all printed stationary items, across all social media and products till the late 2012. The new logo contains the sign ‘>’ sound as a main component of the logo, showing efforts and innovations greater than yesterday. The logo valuation is a easy and clean design, whilst still clearly expressing the core characteristics of our company:


1. Occupational group unity
2. Specialised
3. Forward-looking
4. Creative

The new logo will find itself in the right side of the packages and the new look will also be phased in at Shreeji Ceramic dealers as the showroom exterior design of their constitutions. If you are intending to use Shreeji Ceramic products or are intending to produce content in any media that includes notice of, or reference to Shreeji Ceramic, then please contact us to request the brand guidelines package and associated information on the use of the Shreeji Ceramic name and brand identity.

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Pratik Patel, BDM
Shreeji Ceramic

Tuesday, March 6, 2012

Have a joyous HOLI on the floor of Shreeji Artica. Add some colors to your floor.


The 'Lord Supreme', almighty Lord SHREEJI celebrated HOLI festival more then others with a lot of playfulness and given a colorful name 'Rangotsav'.
Shreeji Ceramic wish you all have a joyous and safe HOLI festival of colors.

:: GREEN COMPANY GREEN EARTH ::

Thursday, March 1, 2012

Research and Innovation for Indian tile industry :Shreeji Ceramic Newsletter


Making and selling tiles has never ending era. Indian Tile manufacturers accept that tile usage will continue to enlarge worldwide, although at a slower rate over the next few months. Global tile production has more than doubled every decade. Indian tile manufacturers believe that market will go up over the few years, but few consider a more middle-of-the-road 50 to 75% growth more to be expected. I personally believe there is the need of supplementary promotional advertising for the each tile industry. When asked to Haribhai, head of Shreeji Ceramic, he believes the consumption per individual will not get higher completely without an improved height of industry endorsement, government support, united direction and a nationwide ceramic association that is truly representative of the whole Indian tile industry.

Tile is a fashion industry and is influenced by the age group in which the designers and customers manage to balance the cost and quality with latest novelty items. New products are often determined by advance in innovative technology. The perfection of Multi-charged feeding has revolutionised the beautifying over polished vitrified tiles with infinite shades and color throughout the tile, but does the customer think the finished product is something that they are willing to pay extra? This is a problem facing many tile manufacturers in India. As the tile market grows over the next 5 years, we look forward to see more amounts of change and development, unlike the revolution that came with the beginning of the roller kiln 20 years ago or the digital printing technology which add high revolutionary depth of print and reduce wastage of color and green biscuits due to instantaneous quality. It doesn’t mean that there won’t be advances in products and manufacturing cost.

Latest study by Central Glass and Ceramics Research Institute said that they have invented a new body from Kutch district of Gujarat for Polished Vitrified Tiles which may reduces the production cost by removing Soda and Potash material to 30-40% and still maintain the quality of a tile. Gujarat Granito association has confirmed to implement the new changes in manufacturing process of polished vitrified tile during its last meet at Morbi. Gujarat tile manufacturers are delighted to get the benefit over high cost of Soda and Potash purchase from Rajasthan state. While a standard manufacturing process for tiles has been developed over recent years, utilisation was still needed in terms of labour costs and environmental impact. I believe it would be a fatal mistake to ignore research & development here, due to difficult economy, as equipment manufacturers must continue to offer the market increasingly innovative technological proposals.

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Pratik Patel, BDM
Shreeji Ceramic

Saturday, February 11, 2012

Ultra White PACIFIC vitrified tiles is now available



It’s easy to think of icebergs as large pieces of white glacier ice floating on cold grey North Pacific Ocean, impressive by their size and varied shapes, but as with all aspects of nature’s ultra white beauty, design and curiosity clarify in continuing layers as we look within.

Inspired by Whiteness of icebergs floating on North Pacific Ocean, Shreeji Artica has come up with an ultra White PACIFIC vitrified tiles which gives an innocence look to your floor. White has got to be the most common colour in the world. White floor catches harmony, strength and cleanliness to your space. It is the colour of the awakened spirit, the glow of excellence, the illumination of the enormous awareness and represents the integrity of soul. White PACIFIC vitrified tiles is the evolution to the luxurious products available in catalogue of Shreeji Artica. White is the perfect colour and it goes absolutely with everything. According to Feng Sui, White inspires leadership and creativity. It stands for purity when attached to the metal element.

Freshness of White PACIFIC vitrified tiles shows all colors off to their best advantage and doesn’t compete at all. So there’s you have liberty to merge with whatever colour you select for furniture or wall paint in your living room, office cabin or art gallery. White is the most powerful colour in its category so we advise you to use in moderation as to avoid feeling oppressive.

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Pratik Patel, BDM
Shreeji Ceramic

Saturday, February 4, 2012

Shreeji’s Coordinated Wall and Floor Vitrified Tiles Collection


India is a country of different colors and culture but it knows how to synchronize them all in one homeland. In current fashion sTile, the demand for fully coordinated wall and floor combinations raising and result in the successful launches of a number of wall and floor vitrified tiles ranges during 2011, Shreeji Ceramic is delighted to broadcast that a selection of Multi-charged vitrified tiles are now also in production.

Dhanyasi Sekhar Babu, General Manager for Shreeji Ceramic Group remarks “The latest Multi-charged Vitrified Tiles will be available with exact coordination to some of our most accepted wall tiles ranges. The number of consumer using advanced Vitrified Tiles are increasing throughout the India and our upcoming product is serving this as a main object.”

For those who demand their floor to be more colourful, tasteful and practical similar to patterns available in wall tiles market, here we bring some excellent news to you. Multi-charged tiles have a stronger body, improved stains and 95% glossiness. Wall and vitrified tiles offer a collection of multipurpose, tough-wearing, nano+ polished and are available in 605x605mm and 800x800mm. They can be applied in commercial as well as retail locations including supermarkets, pool side, hotel, hospital, corporate, restaurant or cafes.

Multi-charged Vitrified Tiles will be available to you in market under our inspired creative, ‘Shreeji Artica’ brand. Our new plant at Morbi (India) is currently producing the latest Multi-charged Vitrified Tiles under quality standards described by ISO 9001:2008 with international quality and environmental benchmark respectively.

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Pratik Patel, BDM
Shreeji Ceramic

Tuesday, January 31, 2012

Show your Green sTile to the world



Pollution, environment, green house effect, global warming and energy wastage, these all are the prime issues that we keep hearing every often. We have failed to develop as a human being. It’s not about our attitude, habit, background and custom. We have done a lot; in fact we are functioning on this only. But are we missing something? Aren’t we thinking at our forthcoming generation? We have failed to safeguard our future. We don’t see the alerts Mother Nature has been showing at us.

Our discoveries are limitless. We invented so many extra-ordinary items which have brought vast changes to human kind and its living. Now we can touch the heights of cloud by building skyscrapers, we can also generate our own electricity and run hell size machines with a single touch button, even Moon and Mars are not that far anymore. We do whatever we can but do we really think of others living on earth except human kind? You may think for a long to answer this question. In our daily routine we are forgetting our general responsibilities toward nature. As per the today’s lifestyle, it is very important to take strong steps toward our nature. Many of us have started protecting ourselves by taking steps toward making Green Earth but rest of us fail by being an irresponsible. There are plenty who never switch off cars engine at signal or their air condition at our offices and homes. We fail to fill small issues like turning off lights and throw scrap in bins. Let we don’t be mean. Show your humanity to the Earth.

Let’s begin with small easy steps like pull off the electronic devices from the main plug when not in use. Try to avoid using private vehicle when it’s possible and walk to places close at hand. We can also recycle our newspaper and used sheets in many ways. If you are living with a family in a big house, so here we advise you to spend time with everyone in a single room and switch off all electronic devices and lights and please ignore watching television in your room. Make your routine to keep your environment space neat and clean.

What do you think, how and from where we should initiate protecting earth? It’s not like you offer a cheque for the next environmental charity that you see in advertisement. No, this isn’t enough. It wishes you to work out and take immediate actions, no matter how big or little just start it. Do something now!

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Pratik Patel, BDM
Shreeji Ceramic

Sunday, January 22, 2012

2012 Year of the Dragon: Happy Chinese New Year




‎Shreeji Ceramic Wishing you a very Happy Chinese New Year oft he Dragon

(祝你新年快樂龍)


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Pratik Patel, BDM
Shreeji Ceramic